Google has plans to extend the scope of Google Shopping Express services to all U.S. states. Five months passed after the test that was run within the Bay Aria. Service of goods express delivery has shown himself a worthy competitor to eBay and many other similar services.
The pilot project Google Shopping Express was launched in 2011. The company used its own algorithms and customer reviews to calculate the fastest routes, taking orders and shipment planning. Shopping Express user base has reached several thousand customers a day. The service is powered with 50 electric cars that can guarantee an environmentally safe delivery of goods.
Fast delivery services are a response to the evolution of the buying process with the transition of a large number of customers shopping at online stores and falling sales in small shops of local significance. Additionally, the express delivery services of big companies sell advertising and other services to the small shops that can save significant funds to develop its own logistic services.
Google and eBay are planning to occupy a niche that is not occupied by a market leader Amazon. Amazon can deliver any item within 1-2 days , but many buyers are looking for faster ways of delivery.